Skip to content
Campaign-in-a-Box
● SERVICE / 13

Campaign-in-a-Box one package, one whole campaign

Campaign-in-a-Box is Mooilux’s end-to-end brand campaign package: one AI key visual set, adaptation across all channel formats, copy, and a landing page — produced with AI and directed by an art director. The equivalent of a ~Rp 250 million traditional campaign production, delivered from Rp 75 million in days, not months.

● INTRO

What is Campaign-in-a-Box?

Campaign-in-a-Box is Mooilux’s end-to-end brand campaign package: one AI key visual set, adaptation across all channel formats, campaign copy, and a conversion-first landing page — all from one team with a single visual direction. Equal to a ~Rp 250 million traditional production, delivered from Rp 75 million in days, not months.

Campaign-in-a-Box is a category we created to solve one real problem: a brand does not need ten vendors for one campaign. Instead of hiring a production house for visuals, an agency for copy, and a web developer for a landing page — then spending weeks stitching it together — you get one whole package from one team, with a single visual direction consistent from the hero to the CTA button.

The contents are clear and complete. One AI key visual set (hero + ratio variants for every channel), ready-to-run format adaptations (OOH, feed, story, ad banners), campaign copy aligned to the visual, and a conversion-first landing page already integrated. All produced with AI directed by human hands, so it is fast without losing the craft standard.

The economics are simple. A traditional production campaign of equivalent weight — shoot, talent, location, plus separate web production — easily crosses Rp 250 million and takes weeks. Campaign-in-a-Box is delivered from Rp 75 million and finished in days. You move money from logistics to the idea, and time from waiting to live.

A campaign does not have to be assembled from ten vendors. One team, one direction, one package — from key visual to landing page.
● PROCESS

How we work.

STEP 01

Brief & Strategy

We learn the campaign goal, audience, and core message. Output: one visual + narrative direction that locks the whole package.

STEP 02

Key Visual & Copy

The AI key visual set and campaign copy are produced together so visual and message are born from one direction.

STEP 03

Format Adaptation

The hero is adapted to every channel — OOH, feed, story, ad banners — consistent across every ratio.

STEP 04

Landing Page & Delivery

A conversion-first landing page is built and integrated, all assets QA’d and handed over ready to run.

● DELIVERABLES

What you receive.

  • 01AI key visual set (hero + variants for all ratios)
  • 02Ready-to-run format adaptations: OOH, feed, story, ad banners
  • 03Campaign copy aligned to the visual (headline + supporting)
  • 04Integrated conversion-first landing page
  • 05Versions with & without text space for flexibility
  • 06Master files + web-optimized versions
  • 07Commercial usage rights per campaign scope
● SPEC / CRAFT

Technical standard.

Every Mooilux project runs on the same technical discipline. The specs below are our default — flexible to your scale.

Scope
Key visual + copy + format adaptation + landing page
Channels
OOH, social feed & story, ad banners, web
Ratios
16:9, 9:16, 1:1, 4:5, 2:1 — one direction
Landing page
Next.js, conversion-first, fast & CMS-ready
Vs traditional
~Rp 250M → from Rp 75M, days not weeks
Turnaround
Typically 1–2 weeks for the full package
● FEATURED WORK

Case studies.

Consumer brand (NDA)

Launch Campaign — End-to-End Package

A brand needed a full launch campaign on a tight deadline: visuals, copy, and a landing page at once. Instead of three separate vendors, we delivered it as one Campaign-in-a-Box — a single visual direction from the hero to the CTA button.

The campaign shipped whole and consistent on time, without the cost and lag of multi-vendor coordination.

See All Work →
● FAQ

Common questions.

01What is Campaign-in-a-Box?

Campaign-in-a-Box is Mooilux’s end-to-end brand campaign package containing one AI key visual set, adaptation across all channel formats, campaign copy, and a conversion-first landing page — all from one team with a single visual direction, produced from Rp 75 million in days.

02What is included?

One AI key visual set (hero + ratio variants), ready-to-run format adaptations for OOH/feed/story/banners, campaign copy aligned to the visual, and an integrated conversion-first landing page. Master files and web-optimized versions are included.

03How does the price compare to traditional production?

Campaign-in-a-Box starts at Rp 75–100 million. A traditional production campaign of equivalent weight — shoot, talent, location, plus separate web — easily crosses Rp 250 million and takes weeks.

04How long does it take?

Typically 1–2 weeks for the full package, depending on asset count and landing page complexity. We agree the timeline upfront before production starts.

05Can the landing page be optimised for AI search?

Yes, via the AI Search Visibility add-on. We add GEO/AEO setup and schema so the campaign landing page is not only fast but also positioned to be cited in AI answers like ChatGPT, Perplexity, and AI Overviews.

● START A PROJECT

Have a campaign-in-a-box?
Tell us.

A free 30-minute brief workshop. No commitment — just a conversation to make sure we fit.

Chat on WhatsApp